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Learn how digital accessibility can boost your reach

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Digital accessibility in action

Being proactive pays off

Accessibility can seem daunting. But small, purposeful changes — like adding alt text, closed captioning, or improving color contrast — can enhance usability for all sorts of people and help your business tap into wider audience.

Our guide offers an overview of:

  • Regulatory compliance: Get a breakdown of global accessibility regulations, from the Americans with Disabilities Act (ADA) to the EU Web Accessibility Directive, and ensure your site meets the latest standards like WCAG.
  • Market expansion: Understand the spending power of people with disabilities, a market representing over $13.3 trillion in annual spending.
  • Consumer appeal: Discover how accessible design appeals to values-based consumers, increasing brand loyalty and market share.

With Siteimprove’s guide, you’ll see why digital accessibility not only creates a better experience for all users but also drives measurable returns for your business.

Digital accessibility in action