Learn how digital accessibility can boost your reach
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Being proactive pays off
Accessibility can seem daunting. But small, purposeful changes — like adding alt text, closed captioning, or improving color contrast — can enhance usability for all sorts of people and help your business tap into wider audience.
Our guide offers an overview of:
- Regulatory compliance: Get a breakdown of global accessibility regulations, from the Americans with Disabilities Act (ADA) to the EU Web Accessibility Directive, and ensure your site meets the latest standards like WCAG.
- Market expansion: Understand the spending power of people with disabilities, a market representing over $13.3 trillion in annual spending.
- Consumer appeal: Discover how accessible design appeals to values-based consumers, increasing brand loyalty and market share.
With Siteimprove’s guide, you’ll see why digital accessibility not only creates a better experience for all users but also drives measurable returns for your business.