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Join Siteimprove at Content Marketing World September 15th-17th | San Diego Booth #619

September 15–17, 2025 | San Diego, CA | Gold Sponsor

Join Siteimprove at Content Marketing World 2025 – Booth #619

Join Siteimprove at Content Marketing World September 15th-17th | San Diego Booth #619

Are you ready to create content that performs for both humans and AI? 

Visit Siteimprove at booth #619 to see how a unified approach to accessibility, AI-powered SEO, and content intelligence can transform your marketing strategy. Discover how leading brands are reaching wider audiences and driving measurable growth with Siteimprove. 

Book a Meeting with the Siteimprove Team 

Featured Session  

"Quit Hacking AI — Build Content that Humans and Agents Can't Ignore" 

  • Date & Time: September 16, 2025 | 12:05–12:35 PM PST  
  • Location: Room 6E, San Diego Convention Center 
  • Speakers: 
    • Jeff Coyle, SVP, Head of Strategy at Siteimprove   
    • Zoe Hawkins, Director of Content Marketing & Integrated Campaign Strategy at Sumo Logic  

AI is moving faster than anyone imagined. In just months, we’ve gone from chatbots and GPT-4 to agents and GPT-5. Many marketers are chasing quick hacks, producing generic content that neither AI nor SEO values. 

In this session, Zoe Hawkins (Sumo Logic) and Jeff Coyle (Siteimprove) will share a future-ready SEO playbook built for both human and AI audiences. You will learn how to prioritize credibility, structure, and expertise over outdated tactics and how to measure success in a world where generative AI is rewriting the rules. Forget the gimmicks. This is a strategy you can count on. 

View Session Details 

Why Visit Our Booth?  

At booth #619, you’ll discover how Siteimprove helps marketers align accessibility, search, and content strategy in one platform: 

Here’s what you’ll find at our booth: 

  • Live Demos of our cutting-edge Accessibility and SEO Solutions platform.  
  • One-on-one consultations to discuss how AI capabilities can assist—not replace—your team’s efforts.  
  • Success Blueprints from leading brands who’ve optimized their workflows and improved outcomes.    

How to Connect with Siteimprove at CMWorld 2025 

  • Stop by booth #619 for demos, strategy chats, and giveaways 
  • Join our session: Quit Hacking AI — Build Content that Humans and Agents Can't Ignore 
  • Follow us on LinkedIn for live event updates 

Can’t make it to San Diego? Explore our latest innovations in agentic content intelligence: Siteimprove® Launches Agentic Content Intelligence Platform 

Speakers

Jeff Coyle

SVP, Head of Strategy at Siteimprove & Co-Founder of MarketMuse

Jeff is an AI content marketing expert with more than 25 years’ experience in the search industry. Before founding MarketMuse in 2015, he was a marketing consultant in Atlanta and led the Traffic, Search and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and lead generation. Jeff frequently speaks at content marketing conferences including: ContentTECH, Marketing AI Conference, Content Marketing World, LavaCon, Content Marketing Conference and more. He earned a bachelor’s degree in computer science from the Georgia Institute of Technology

Zoe Hawkins, Director of Content Marketing and Integrated Campaigns

Zoe Hawkins

Director, Content Marketing and Integrated Campaigns at Sumo Logic

Zoe Hawkins is a former video game and tech journalist turned content marketer. She has over a decade of professional experience transforming complex B2B tech and SaaS topics into clear, engaging narratives that connect. Whether she's developing SEO-optimized content or building scalable editorial workflows, she brings a deep sense of curiosity, creativity, and joy to the work. Zoe is married to her very own developer persona, raising their incredible grade schooler in Arizona, and regularly cuddled by two extremely affectionate cats. 

Book a Meeting with Siteimprove