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Analytics should provide a treasure trove of data for your business, but if you’re misusing your data in these common ways, then you’re missing valuable revenue opportunities. Learn more by viewing this on-demand video in our three part series.
How to apply actionable analytics across your digital user journeys
On-site analytics can be one of the most powerful insights a marketer has into buyer behavior. Find out which metrics you must be tracking and the best ways to action on them.
Join Arun Kumar, SVP, Data and Insights at Hero Digital and Orri Gudmundsson, Siteimprove's EVP of US Sales as they discuss how to create customer experiences that are good for people and business.