How does this tool differ from the website auditing tool?

<p>While both tools improve site health, they serve different primary purposes. The website auditing tool is designed for broader marketing and web teams to find and fix issues that impact user experience and brand credibility, such as broken links and typos; it’s a technical SEO and auditing tool that’s built just for SEO specialists. Armed with it, they can diagnose the deeper, more complex foundational issues that directly affect search engine rankings, such as crawlability errors, indexation problems, and redirect chains.</p>

TECHNICAL SEO AUDITING TOOLS

The technical SEO and auditing platform that protects your organic traffic

Your content and brand investments are only as strong as your website's technical foundation. Our platform helps find, prioritize, and fix the critical technical errors that undermine rankings and erode user trust. It’s the best way to ensure that your marketing efforts deliver their full impact.

Trusted by SEO leaders globally

Are hidden technical errors sabotaging your SEO performance?

For large enterprise websites with thousands of pages, what you can't see can hurt you. Foundational issues like crawl errors, broken redirects, and poor site speed can go unnoticed for months and silently degrade your search performance and waste your content budget. Manual checks are too slow and spreadsheets are too cumbersome to keep pace. That leaves your most valuable digital asset vulnerable.

Siteimprove’s technical SEO audit tool gives you the comprehensive, automated visibility you need. We provide the platform to move from reactive firefighting to proactive technical site health, so you can fix foundational issues before they become revenue problems.

Automate comprehensive site audits to protect your rankings

Go beyond basic checks by automatically scanning your entire site for hundreds of technical SEO issues that impact performance.

Go beyond basic checks by automatically scanning your entire site for hundreds of technical SEO issues that impact performance. Stop wasting time on manual spot checks and get a continuously updated, prioritized list of issues that shows your team exactly where to focus. Want to catch more than just technical errors? Audit for broken links, slow pages, and content issues that harm brand trust.

Connect technical SEO to the total user experience

Discover how accessibility and quality issues directly impact your search performance. Our platform is the only one that can show you that a high-priority page is also plagued with WCAG errors that are harming its user experience, or that broken links are creating a negative experience for the organic traffic you’re working so hard to attract.

Stop losing traffic to preventable user experience flaws and start managing your digital presence holistically.

Struggling with accessibility errors on key pages? Scan for WCAG issues and ensure compliance across your digital presence.

Track your most valuable keywords automatically

Know exactly where you stand with automated rank tracking for the keywords that drive your business, on any device and in any location.

Understand your share of voice against key competitors and identify gaps in your keyword strategy to capture new traffic.

Want to move from tracking to strategy? Uncover competitor gaps and prove the ROI of your SEO program.

How Swiss Post achieved an 82% reduction in broken links

Since they started using Siteimprove, they have seen an 82% reduction in broken links across all seven of their websites. Like many organizations, Swiss Post had a strategic decision to make: Would they pour a lot of money into Google ads or SEO, which would ultimately be lower cost but require upfront resources to implement?

82%

reduction in broken links

12%

greater search visibility

See full customer story

A unified platform for your entire team

Marketing leader

Protect your budget and prove ROI by ensuring a strong technical foundation maximizes the performance of your content and campaign investments.

IT/Ops leader

Integrate a secure, scalable platform into your existing tech stack. Empower marketing teams to monitor and maintain site health without creating dependencies on development resources.

SEO analyst

Save dozens of hours per month by automating manual audits. Focus on high-impact strategic initiatives instead of hunting for errors.

A platform that scales with you

Effortless integration into your existing workflows

Connect Siteimprove.ai to your CMS, design systems, and dev environments with no major overhaul required. Our tools are designed to slot right into the platforms your teams already use, whether you're running accessibility checks in your codebase, optimizing content in your CMS, or managing PDFs at scale. Integrate once, and improve continuously.

Built to scale with your team and your ambitions

Whether you're managing one site or hundreds, Siteimprove.ai grows with you.

Siteimprove.ai helps you scale your accessibility and SEO efforts across websites, documents, and teams. As your program matures, our intelligent automation and insights grow with you.

Enterprise-grade data security

Your trust is our priority and your data is always protected.

Siteimprove.ai is built with enterprise-level data governance, encryption, and compliance standards. You can confidently adopt our tools knowing your data, content, and customer information remain secure every step of the way

Technical SEO and auditing tools FAQs

While both tools improve site health, they serve different primary purposes. The website auditing tool is designed for broader marketing and web teams to find and fix issues that impact user experience and brand credibility, such as broken links and typos; it’s a technical SEO and auditing tool that’s built just for SEO specialists. Armed with it, they can diagnose the deeper, more complex foundational issues that directly affect search engine rankings, such as crawlability errors, indexation problems, and redirect chains.

Standard site crawlers are great for collecting raw data. Our platform turns that data into an actionable strategy. Instead of just giving you a list of URLs, we provide a prioritized roadmap based on the severity and impact of each issue. We also offer historical data tracking to identify trends, collaboration features to streamline fixes, and a unified interface that combines your on-page audit data with backlink analysis and keyword monitoring for a complete picture of your SEO health.

Our platform is built to bridge the gap between SEO analysis and developer action. When an issue is identified, the platform generates a detailed ticket with the precise information, including specific URLs and error details, that a developer needs to resolve it quickly. These tickets can be exported or integrated directly with project management systems like Jira, so you benefit from a seamless workflow that reduces back-and-forth communication and helps your development team implement fixes more efficiently.

No. It provides a more holistic view of your SEO health. In addition to a comprehensive on-page and technical audit, the platform includes automated keyword monitoring to track your performance for the terms that matter most, as well as backlink analysis to monitor your link profile for new opportunities and potential risks. This allows you to manage the core pillars of technical SEO health from a single, unified platform.

Ready to take control of your technical SEO?

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